ROBERTS BEACON LAUNCH
BRINGING PERSONALITY AND STYLE TO A SOULLESS SPEAKER MARKET
The new Roberts Beacon combines timeless vintage style, instantly iconic colours, and the latest audio tech. Where the competition blends in, the Beacon stands out, becoming a statement piece that begs to be seen, touched and heard.
Positioning the Beacon as a Bluetooth speaker ‘For homes with character’, and partnering with London-based agency Stereo, the integrated campaign featured five diverse homes that showed off the owners’ personalities, quirks and abundant British style.